Fan Yang
Publications
OneReason Technical Report
Generative recommendation models in the OneRec family have been widely deployed in many real-world services, such as short-video, live-streaming, advertising, and e-commerce. However, these generative models can only benefit from the scaling advantage, while their reasoning ability is hard to activate, since we cannot construct meaningful Chain-of-Thought (CoT) sequences consisting of itemic tokens only. Inspired by the success of the reasoning-style ``think before answer'' paradigm in the LLM field, we conduct preliminary studies (i.e., OneRec-Think, OpenOneRec) to explore reasoning capability in generative recommendation. Nevertheless, we notice an unexpected phenomenon: the thinking mode does not show advantages over the non-thinking mode. Drawing insights from recent findings on CoT robustness in multi-modal language models, we argue that effective reasoning in recommendation rests on two factors: perception, the ability to ground itemic tokens in their underlying language semantics, and cognition, the ability to reorganize a user's behavior sequence into coherent latent interest points. We therefore propose OneReason, which includes: (1) strong itemic token perception in pre-training, (2) a three-level cognition-enhanced CoT format for recommendation tasks in SFT, and (3) a specialize-then-unify training recipe in RL to enhance the thinking ability.
VideoTemp-o3: Harmonizing Temporal Grounding and Video Understanding in Agentic Thinking-with-Videos
In long-video understanding, conventional uniform frame sampling often fails to capture key visual evidence, leading to degraded performance and increased hallucinations. To address this, recent agentic thinking-with-videos paradigms have emerged, adopting a localize-clip-answer pipeline in which the model actively identifies relevant video segments, performs dense sampling within those clips, and then produces answers. However, existing methods remain inefficient, suffer from weak localization, and adhere to rigid workflows. To solve these issues, we propose VideoTemp-o3, a unified agentic thinking-with-videos framework that jointly models video grounding and question answering. VideoTemp-o3 exhibits strong localization capability, supports on-demand clipping, and can refine inaccurate localizations. Specifically, in the supervised fine-tuning stage, we design a unified masking mechanism that encourages exploration while preventing noise. For reinforcement learning, we introduce dedicated rewards to mitigate reward hacking. Besides, from the data perspective, we develop an effective pipeline to construct high-quality long video grounded QA data, along with a corresponding benchmark for systematic evaluation across various video durations. Experimental results demonstrate that our method achieves remarkable performance on both long video understanding and grounding.
Joint Reward Modeling: Internalizing Chain-of-Thought for Efficient Visual Reward Models
Reward models are critical for reinforcement learning from human feedback, as they determine the alignment quality and reliability of generative models. For complex tasks such as image editing, reward models are required to capture global semantic consistency and implicit logical constraints beyond local similarity. Existing reward modeling approaches have clear limitations. Discriminative reward models align well with human preferences but struggle with complex semantics due to limited reasoning supervision. Generative reward models offer stronger semantic understanding and reasoning, but they are costly at inference time and difficult to align directly with human preferences. To this end, we propose Joint Reward Modeling (JRM), which jointly optimizes preference learning and language modeling on a shared vision-language backbone. This approach internalizes the semantic and reasoning capabilities of generative models into efficient discriminative representations, enabling fast and accurate evaluation. JRM achieves state-of-the-art results on MMRB2 and EditReward-Bench, and significantly improves stability and performance in downstream online reinforcement learning. These results show that joint training effectively bridges efficiency and semantic understanding in reward modeling.
KEPO: Knowledge-Enhanced Preference Optimization for Reinforcement Learning with Reasoning
Reinforcement learning (RL) has emerged as a promising paradigm for inducing explicit reasoning behaviors in large language and vision-language models. However, reasoning-oriented RL post-training remains fundamentally challenging due to sparse trajectory-level rewards, leading to ambiguous credit assignment and severe exploration failures that can trap the policy in a ``learning cliff.'' Recent on-policy distillation methods introduce dense teacher supervision to stabilize optimization, but apply it uniformly across all generated trajectories. We argue that such uniform distillation is ill-suited for reasoning-intensive tasks, as low-quality on-policy trajectories often originate from early logical errors, and distillation under flawed contexts injects noisy and misaligned gradients. To address these challenges, we propose Knowledge-Enhanced Preference Optimization (KEPO), a unified post-training framework that integrates: (i) a quality-gated on-policy distillation objective that selectively applies dense teacher guidance only to high-quality trajectories, and (ii) a knowledge-enhanced exploration strategy that leverages hints learned from a teacher model to rejectively sample reward-positive on-policy trajectories for RL, thereby mitigating exploration collapse. Evaluated on a challenging medical visual question answering benchmark under single-source generalization, KEPO demonstrates improved training stability, more coherent reasoning behaviors, and superior out-of-distribution performance over reinforcement learning and on-policy distillation baselines.