Zhu Sun
Publications
Fusion and Alignment Enhancement with Large Language Models for Tail-item Sequential Recommendation
Sequential Recommendation (SR) learns user preferences from their historical interaction sequences and provides personalized suggestions. In real-world scenarios, most items exhibit sparse interactions, known as the tail-item problem. This issue limits the model's ability to accurately capture item transition patterns. To tackle this, large language models (LLMs) offer a promising solution by capturing semantic relationships between items. Despite previous efforts to leverage LLM-derived embeddings for enriching tail items, they still face the following limitations: 1) They struggle to effectively fuse collaborative signals with semantic knowledge, leading to suboptimal item embedding quality. 2) Existing methods overlook the structural inconsistency between the ID and LLM embedding spaces, causing conflicting signals that degrade recommendation accuracy. In this work, we propose a Fusion and Alignment Enhancement framework with LLMs for Tail-item Sequential Recommendation (FAERec), which improves item representations by generating coherently-fused and structurally consistent embeddings. For the information fusion challenge, we design an adaptive gating mechanism that dynamically fuses ID and LLM embeddings. Then, we propose a dual-level alignment approach to mitigate structural inconsistency. The item-level alignment establishes correspondences between ID and LLM embeddings of the same item through contrastive learning, while the feature-level alignment constrains the correlation patterns between corresponding dimensions across the two embedding spaces. Furthermore, the weights of the two alignments are adjusted by a curriculum learning scheduler to avoid premature optimization of the complex feature-level objective. Extensive experiments across three widely used datasets with multiple representative SR backbones demonstrate the effectiveness and generalizability of our framework.
MMGRid: Navigating Temporal-aware and Cross-domain Generative Recommendation via Model Merging
Model merging (MM) offers an efficient mechanism for integrating multiple specialized models without access to original training data or costly retraining. While MM has demonstrated success in domains like computer vision, its role in recommender systems (RSs) remains largely unexplored. Recently, Generative Recommendation (GR) has emerged as a new paradigm in RSs, characterized by rapidly growing model scales and substantial computational costs, making MM particularly appealing for cost-sensitive deployment scenarios. In this work, we present the first systematic study of MM in GR through a contextual lens. We focus on a fundamental yet underexplored challenge in real-world: how to merge generative recommenders specialized to different real-world contexts, arising from temporal evolving user behaviors and heterogeneous application domains. To this end, we propose a unified framework MMGRid, a structured contextual grid of GR checkpoints that organizes models trained under diverse contexts induced by temporal evolution and domain diversity. All checkpoints are derived from a shared base LLM but fine-tuned on context-specific data, forming a realistic and controlled model space for systematically analyzing MM across GR paradigms and merging algorithms. Our investigation reveals several key insights. First, training GR models from LLMs can introduce parameter conflicts during merging due to token distribution shifts and objective disparities; such conflicts can be alleviated by disentangling task-aware and context-specific parameter changes via base model replacement. Second, incremental training across contexts induces recency bias, which can be effectively balanced through weighted contextual merging. Notably, we observe that optimal merging weights correlate with context-dependent interaction characteristics, offering practical guidance for weight selection in real-world deployments.